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growth

Taking an accidental business to the next level
Taking an accidental business to the next level
Our journey into entrepreneurship began in 2012 when we launched a Kickstarter campaign.
How to Test a Business Idea
How to Test a Business Idea
There’s a reason why so many successful entrepreneurs have a pivot story—the moment when they decided to change their products and business model because their original vision wasn’t working.
How to Test a Business Idea
How to Test a Business Idea
There’s a reason why so many successful entrepreneurs have a pivot story—the moment when they decided to change their products and business model because their original vision wasn’t working. Not all businesses need to...
Making time for career development as a freelancer
Making time for career development as a freelancer
Back when I had a day job as a proofreader at a small publisher, it became obvious that our company sorely needed a social media and content marketing plan. Besides a simple business website, the publisher had...
What’s Hustle Con about, anyway?
What’s Hustle Con about, anyway?
Before I went to Hustle Con 2019, any conversations I had (with co-workers, friends, my husband, or anyone else) went something like this. “Why are you traveling to San Francisco?” “I’m going to a conference.” “What’s...
Should I quit my job for my business?
Should I quit my job for my business?
Many entrepreneurs find themselves, at some point, wrestling with a difficult decision: “Am I ready to quit my job so I can focus on my business full-time?” Galen Herbst de Cortina, CFP®, vividly remembers making this...
Cultivating authentic partnerships
Cultivating authentic partnerships
When my co-founder and I started My Money My Future, we knew we needed to gain the trust of our customers quickly … but trust takes time and relationships. That’s when we decided that a key part of our go-to-market...
How hiring other freelancers made me a better freelancer
How hiring other freelancers made me a better freelancer
During my second year as a freelancer, I was slammed with work. To lessen my load, I decided I’d hire someone who could help me proofread and research a batch of articles. I thought that finding a freelancer to fit the...
How to hire your first employee
How to hire your first employee
Hiring the first employee for your small business can be an overwhelming endeavor. There are lots of stressful moments: from dealing with the administrative requirements, to budgeting for the considerable expense, to...
An entrepreneur’s guide to negotiating your rates
An entrepreneur’s guide to negotiating your rates
Whether you are a freelancer or small business, entrepreneurs must master the art of negotiation in order to scale. Negotiating rates, prices, and deliverables is at the heart of profitability, especially for new...