marketing

Recap of How to Build a Sales & Marketing Strategy Webinar
Together, marketing and sales can lead to the growth of your business. But sometimes entrepreneurs aren’t sure how to get it right or even where to start.  That’s because while some of it may be intuitive, other aspects...
Business Financing Now That PPP Has Ended
Now that the Paycheck Protection Program is over, small business owners might be wondering what options exist. The reality is that there have always been other financing options, but you may not have been aware of them...
Understanding Business Expenses from All Angles
Business expenses are part of the entrepreneur’s learning curve. When you’re first getting started, you might wonder—among many other questions—“What are business expenses?” You may have heard that tracking your...
Recap of Azlo’s SEO and Content Marketing Basics Webinar
This article is a recap of Grow Your Business: SEO & Content Marketing 101 webinar that Azlo hosted on June 25, 2020. Watch it here.
How to Market Yourself When Starting a Freelance Career.
Freelancing definitely comes with a lot of perks.
Taking an accidental business to the next level
Our journey into entrepreneurship began in 2012 when we launched a Kickstarter campaign.
How-to’s of Market Research
You may have a good sense of your identity, but what about your company’s? How does it talk? What does it stand for? Who does it resonate with and provide value to? Matt Thieleman, founder of Golden Bristle, explored...
Next Steps After Making a Business Website
Congratulations, you’ve just finished building your new website. It’s beautiful, and I bet you’re excited. Now, how do you get people to visit it? There are lots of resources about driving traffic to your website with...
Cultivating authentic partnerships
When my co-founder and I started My Money My Future, we knew we needed to gain the trust of our customers quickly … but trust takes time and relationships. That’s when we decided that a key part of our go-to-market...
Finding your target market
Today, small businesses can realistically market to anyone, anywhere in the world. At the same time, customers can choose to patronize any one of the literal millions of businesses that sell online. As consumers, we’re...